løkk+weave
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Kashaya by Ayur co.

løkk+weave was responsible for the branding of Kashaya by Ayur co., a locally sold Ayurvedic drink. The brand sought after was one that coalesced aspects of traditional and contemporary design - we considered this at every aspect of the project: from the traditional typeface offset by sans-serif typeface; the use of colour and it's meaning cross-culturally. The brand is the visual representation of Ayur co.'s own ethos - one of simplicity, purity and innovation.

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